From Hofgeismar to global player

In 1983, our company founder Helwig Schmitt started with an idea: to make market analyses
vivid. With each customer, our company grew into the globally active provider we are today.
Company history

Roots in the vehicle industry

 Every successful business is built on great ideas.

In the mid-1980s our founder Helwig Schmitt recognised the potential of information presented in map form at a trade fair. Having previously worked for an agricultural engineering manufacturer, he knew that long tables are not the easiest way to monitor the market. He was on the trail of a new approach for the vehicle sector.

This idea led him to set up his own business, initially with printed market analyses for tractors and harvesting technology. As our expertise grew, we continued to develop into the automotive sector until the release of our first market information system MIS – market data could be displayed like never before.

What began in 1983 has grown into a leading global company. Data mining, specialised systems and individual advice – the result of 40 years of innovation and market experience.

In use worldwide


countries serviced worldwide


languages are maintained in our systems


automotive headquarters are supported by us


area and sales managers use our systems


dealerships rely on our market information


Satisfied customers are the best reference

We don’t just do business internationally. We are international!​
Our 200-strong team is made up of many nationalities. As a result, we bring together many people with expertise in a wide variety of markets. They make global data tangible at a regional level every day.

Andreas Schmitt, Managing Director

How we work

A solution can only fit like a glove if you listen carefully.

We want to give our customers answers to very specific, topical questions. This is why we are always re-evaluating our approaches and fresh ideas are always welcome with us – no matter who they're from. Flat hierarchies, communication on equal terms and an international team with different points of view make this possible.

It is also very important to us, to maintain long-standing and close contact with our customers. Information and support in your own language, personal contacts and always being ready to listen – this is what distinguishes us.

Sounds like an interesting career?

Apply today!
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