Your network – fit for the future
We show what a sustainable network structure for your vehicle brand could look like.
Network development
New goals, new paths
What if you are already taking action while others are still guessing?
Fast-paced market developments require fast decisions. It is all the more important to regularly put your own network density to the test and to support both the sales strategy and the after-sales business with an efficient network structure.
Go into detail with us and look at your network from different perspectives! Trends can be interpreted and targets calculated with sound market and potential analyses. The result is a set of concrete measures for a sustainable network strategy.
01
ANALYSE THE CURRENT SITUATION
02
CREATE A GREENFIELD NETWORK
03
PLAN THE TARGET NETWORK
04
IMPLEMENT YOUR ACTION PLAN
A sound basis for your decisions
Solid business decisions are based on good information. This is where we come in with a mix of active strategic advice, powerful applications and qualitative data processing
In addition to the usual vehicle data, we process a wide range of other information for network development and incorporate it into our analysis and planning tools, such as regional forecasts or infrastructure data. We support you both in selecting and weighting the necessary data. This way, any kind of market situation can be simulated.
However, it is the knowledge of our network development team that is at the core of our services. Thanks to their many years of experience in the automotive industry, they can answer any specific question you may have.
A partner in every situation
For a sustainable network
You need a functioning dealer network that meets your needs and
those of your customers. To help you achieve this, we bring our
experience to the table.
Together, we will take a bird's eye view of your network and model
the regional vehicle market of the future in development projects:
What should your brand focus on? Which sales channels and sales
formats are promising? What does the ideal network for your
strategy look like?
Using our highly flexible development tool, we integrate all the
information you need and consider it in conceivable target
situations – this allows us to react individually to each question. In
close cooperation with you, we turn vague ideas into concrete,
implementable strategies based on your priorities.
HEAT MAPS
Where is the market and
where are your locations?
DRIVE-TIME ANALYSIS
Do your customers reach your location?
SWOT ANALYSIS
Identify strong and weak territories
ABC ANALYSIS
Set priorities
Make the most of sales opportunities
Good salespeople are the key to the success of every car dealership.
When giving our car dealership advice we measure and analyse your
regional sales success in a very targeted way: Where is room for
active improvement? What opportunities and risks are there? Which
measured values are fair to achieve a good performance?
Of course, it's not only the sales employees under the microscope:
the entire location is evaluated. Factors such as area coverage or
market exploitation are discussed intensively.
In our process, it is especially important to create transparency and
comparability. Therefore we develop promising concepts together
with you and your sales employees and derive specific action. The
result is an area subdivision that challenges and encourages
employees.
MARKET TRANSPARENCY
Regional distribution of your target customers
PERFORMANCE OF YOUR SALES FORCE
using established KPIs
CUSTOMER ANALYSIS
Quick and easy visualisation
SALES PLANNING
Restructure territories
Geographic network development and maintenance
We developed OptiNet to give you visual support in network
development and maintenance.
The geographic planning system simulates location or area changes
clearly on high-performance maps in just a few clicks.
No matter whether you want to maintain your network regularly or
whether you want to follow the results of a study over the long term:
OptiNet will fit perfectly into your everyday operations.
Typical consulting topics
Which topic is on your mind?
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Market entry
-
Network consolidation
-
Network expansion
-
Network and format transformations
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Roll-out of agency model
-
Support for the implementation of measures after studies
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Evaluating dealerships (Dealer Score Card)
-
Stress tests for volume or network changes
Benefits
Plan your network with us
For developments with foresight
So that the results really suit you
To give you planning security
For traceable results
To ensure that theory truly reaches daily operations
We value a good transition from theory into practice. Therefore, network studies from us go beyond just a PDF with results. For every project, there is always an experienced consultant on board, who will support you all the way through to action planning. Follow-ups and support with implementation complete our work.
Your personal contact
for
any questions
Tobias Grün has been working at Management Services since 2012 and is a team manager in the Network Development department. Together with his team of data analysts and consultants, he assists vehicle manufacturers worldwide with their network development.
