Market analysis sales

Analyse the market – boost sales

Having the right offer at the right time and in the right place – this is the goal of any market analysis. If you can react flexibly, you’ll have the edge here.

With our reporting, changes in the market will be directly visible to you. Whether you require a bird’s eye view of essential KPIs to make a quick decision or whether you want to take a deep dive into your market – we have the right solution for all your needs. Join us on the journey and discover the potential of your vehicle
market!

01

RECOGNISE
TRENDS

02

DISCOVER
POTENTIAL

03

SECURE
MARKET SHARE

04

INCREASE
TURNOVER

Get the market
transparency you need

New registrations, used registrations, parc data, competitor locations, sociodemographic data – the spectrum of market data is huge. Quality is decisive here: We process and validate all data before we integrate it into our analysis systems.

Explore brands, models, segments or technical details from large scale global trends right down to the smallest statistical unit. The more detailed the analysis, the more treasures can be discovered in your data.

Our services

The right solution for each area of business

  • Market reporting in our analysis systems

  • Analysis of prospective customers from your CRM systems

  • Analysis of your relevant fleet market

  • Calculation of your brand’s target market share

  • Calculation of sales targets for your dealerships

  • Tailored reports

Headquarters
Dealerships

Observe the market – develop your strategy

How effective are your sales structures? With us you always have an overview of your market position, opportunities in specific vehicle segments and movements in the whole market. Evaluate trends and build your strategies!

COMPETITOR COMPARISON
Locations show competitive situation

PRODUCT ANALYSIS
From segment to model

THE PARC SHOWS REPLACEMENT POTENTIAL
Targeted marketing and efficient sales

AREA PERFORMANCE
Areas with an above-average or below-average market share

A new perspective on your market

Where are opportunities to sell? Which models are most in demand in which area? Many questions arise in day-to-day business, but there's not always time for a lengthy research to answer them.

Our market reporting shows you the important information at a glance so you can focus on what matters. Act on opportunities and transform them directly into sales!

CUSTOMER LOYALTY
Rate of customers that return to the brand dealer after vehicle purchase

DRIVE-TIME ANALYSIS
How long does it take customers to get to a dealership location and how high is the potential around that location?

AREA NET BALANCE
Key figures show market exploitation and market loyalty for the dealer

SOCIODEMOGRAPHIC DATA
shows tomorrow’s potential customers

WHERE WERE THE SOLD VEHICLES REGISTERED?
Sales and other activities with just one click

Our systems

Reach your goals faster with specialised systems

Market analysis

Analyse the market in detail with MIS

Full data depth in multiple views

  • Quick start with tailored reports
  • Interactive geographic maps
  • Extensive analysis options
Discover MIS
Market analysis

Keep track of the most important KPIs with MISelements

Selected data in flexible layouts

  • Flexible modular system
  • Individually programmed for you
  • Thematic dashboards
Discover MISelements

Your personal contact for any questions

Dieter Koch has worked at Management Services since 1998 and is team manager of our sales team. Thanks to his years of experience in the Market Analysis Sales department, he is well equipped to answer any question you may have about market analyses.

Dieter Koch

Team Manager Sales

+49 5671 5085-205
dieter.koch@manserv.de

How can we help?